The key to writing new media: keep learning!

To be successful in the digital business one has to be constantly learning and adapting to a changing context. Companies pay large salaries for digital "experts" even though the internet is changing so fast that what works today might not work tomorrow.

Where do internet “experts” come from? How can there be so many and how can they know so much? Greg Satell at Digital Tonto is at it again, with another thought-provoking post on the internet and the Western philosophical tradition. It's well worth a read, and encourages us to keep reading, keep learning, with examples of the true humility voiced by some of the greatest minds in history. Reading Greg regularly is a good way to keep learning.