Question: I created one child for print, and another for the web

Question: I created one child for print, and another for the web
Is there a difference? Can you tell the difference?

Answer:

Answer:
The child created for the web is a lot shorter and much more active.

Join the conversation

................................................................................................................

Writing for new media is different

Writing for new media and the web has unique payoffs and pitfalls. Using them will help us write copy that appears before more readers and holds their attention longer. Let's share our tips for writing copy that will spark interest, maintain reader involvement, and place highly in search results.

Let's also discuss non-copy elements - widgets, RSS feeds, polls, imbedded video, photos, and killer graphics - that we use to engage the reader. We need every trick: readers are just one click away from other compelling articles and videos...and they know it.

Sunday, September 27, 2009

Writing new media? Read new media!

Posting is important; reading is even more important. Even if you can't find the time to pop off a fresh post regularly, scan Mashable or your favorite new media site while you sip your morning coffee. Take the 5 minutes and see what the world's doing with new media every day. Things change quickly, and you want to be ahead of the curve. Don't you? Read like your job depends on it because, guess what? It probably does.
Posted by at

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)